Mentors

2006
Ken Wong

Queen's School of Business

Ken Wong is a faculty member at the Queen’s University School of Business in Kingston, Ontario, where he has held both teaching and administrative positions. He received his B.Comm. in 1975, and later his MBA from Queen’s, prior to a period of doctoral studies at the Harvard Business School.

In addition to his degree and non-degree teaching at Queen’s, he has also taught in degree programs at Carleton University, Radcliffe College, Cornell and Harvard’s Continuing Education Program, and in executive programs at York University, University of Toronto, Dalhousie University and the University of Alberta. He is the coauthor of Basic Marketing, one of the leading introductory textbooks in Canada.

In his most recent administrative assignment at Queen’s, he was a principal architect of the ‘MBA for Science & Technology,’ Canada’s first full-time degree program to operate completely outside of government subsidy, for which has was featured in an April 1994cover story in Canadian Business. (In its first seven years, this program was rated Canada’s #1 MBA by Canadian Business, and #1 among non-U.S. MBAs by Business Week magazine for the last two years).

As a researcher, Ken has worked with the Strategic Planning Institute (Cambridge, MA) and the Conference Board of Canada. His current research focuses on devices that assist organizations in becoming more ‘market-oriented’ and in enhancing their ‘marketing productivity.’

Ken has served as a marketing and strategic-planning consultant to a wide range of private corporations in such industries as financial services, pharmaceutical, telecommunications, technology and mining. He has also served as a Strategic Advisor to the Ontario Ministry of Education and Training; on various local, provincial and federal government task forces; and on the Community Editorial Board of the Kingston Whig-Standard newspaper.

He is a frequent speaker and facilitator in conferences and executive development programs around the world, having worked with many of the most recognized names in Canadian business, as well as a variety of public agencies and associations. He writes the ‘Forethought’ monthly column in Marketing, and has also written for the Financial Post and the National Post.

Ken often assists on judging panels, most recently for the 2005 Canadian ‘Best 50′ competition (excellence in management), the 2004 ‘Canadian Entrepreneur of the Year’ and the 2001 Cassies (advertising).

He is former Chairman of the Board, PBB Global Logistics Inc and a member of a number of other Advisory Boards and Boards of Directors.

As a teacher, he has received numerous awards for his courses in strategic planning, marketing and business strategy. In 1998 he won the Financial Post’s Leaders in Management Education award, a lifetime achievement award for his work in undergraduate, MBA, and Executive Development programs. He is listed in the Canadian Who’s Who, and the International Who’s Who of Business Professionals.

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